MOSAIC Household Segment (2004)

MOSAIC Household Segment (2004)

Analysis Level: Block Groups

7/19/2005

	Longitude: -84.415981
Cincinnati, OH	Latitude: 39.067147

Cincinnati

Household Groups
	Radial Trade Area, 3 miles
	Number	Percent
Affluent Suburbia	2,483	13.5%
Upscale America	5,339	28.9%
Small-town Contentment	938	5.1%
Blue-collar Backbone	173	0.9%
American Diversity	158	0.9%
Metro Fringe	7,822	42.4%
Remote America	0	0.0%
Aspiring Contemporaries	1,536	8.3%
Rural Villages and Farms	0	0.0%
Struggling Societies	0	0.0%
Urban Essence	0	0.0%
Varying Lifestyles	0	0.0%
Total	18,449	100.0%

Affluent Suburbia Households
	Radial Trade Area, 3 miles
	Number	Percent
America's Wealthiest	0	0.0%
Dream Weavers	968	39.0%
White-collar Suburbia	0	0.0%
Upscale Suburbanites	0	0.0%
Enterprising Couples	574	23.1%
Small-town Success	941	37.9%
New Suburbia Families	0	0.0%
Total	2,483	100.0%

Upscale America Households
	Radial Trade Area, 3 miles
	Number	Percent
Status-conscious Consumers	0	0.0%
Affluent Urban Professionals	2,221	41.6%
Urban Commuter Families	532	10.0%
Solid Suburban Life	729	13.7%
Second-generation Success	0	0.0%
Successful Urban Sprawl	1,856	34.8%
Total	5,338	100.0%

Small-town Contentment Households
	Radial Trade Area, 3 miles
	Number	Percent
Second City Homebodies	0	0.0%
Prime Middle America	0	0.0%
Urban Optimists	510	54.4%
Family Convenience	0	0.0%
Mid-market Enterprise	428	45.7%
Total	938	100.0%

Blue-collar Backbone Households
	Radial Trade Area, 3 miles
	Number	Percent
Nuevo Hispanic Families	0	0.0%
Working Rural Suburbia	0	0.0%
Lower-income Essentials	0	0.0%
Small-town Endeavors	173	100.1%
Total	173	100.0%

American Diversity Households
	Radial Trade Area, 3 miles
	Number	Percent
Ethnic Urban Mix	0	0.0%
Urban Blues	0	0.0%
Professional Urbanites	0	0.0%
Urban Advantage	0	0.0%
American Great Outdoors	0	0.0%
Mature America	158	100.0%
Total	158	100.0%

Metro Fringe Households
	Radial Trade Area, 3 miles
	Number	Percent
Steadfast Conservative	2,279	29.1%
Moderate Conventionalists	1,118	14.3%
Southern Blues	2,371	30.3%
Urban Grit	2,053	26.3%
Grass-roots Living	0	0.0%
Total	7,821	100.0%

Remote America Households
	Radial Trade Area, 3 miles
	Number	Percent
Hardy Rural Families	0	NA
Rural Southern Living	0	NA
Coal and Crops	0	NA
Native Americana	0	NA
Total	0	100.0%

Aspiring Contemporaries Households
	Radial Trade Area, 3 miles
	Number	Percent
Young Cosmopolitans	1,536	100.0%
Minority Metro Communities	0	0.0%
Stable Careers	0	0.0%
Aspiring Hispania	0	0.0%
Total	1,536	100.0%

Rural Villages and Farms Households
	Radial Trade Area, 3 miles
	Number	Percent
Industrious Country Living	0	NA
America's Farmlands	0	NA
Comfy Country Living	0	NA
Small-town Connections	0	NA
Hinterland Families	0	NA
Total	0	100.0%

Struggling Societies Households
	Radial Trade Area, 3 miles
	Number	Percent
Rugged Southern Style	0	NA
Latino Nuevo	0	NA
Struggling City Centers	0	NA
College Town Communities	0	NA
New Beginnings	0	NA
Total	0	100.0%

Urban Essence Households
	Radial Trade Area, 3 miles
	Number	Percent
Unattached Multicultures	0	NA
Academic Necessities	0	NA
African-American Neighborhoods	0	NA
Urban Diversity	0	NA
New Generation Activists	0	NA
Getting By	0	NA
Total	0	100.0%

Varying Lifestyles Households
	Radial Trade Area, 3 miles
	Number	Percent
Military Family Life	0	NA
Major University Towns	0	NA
Gray Perspectives	0	NA
Total	0	100.0%

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